
However pirates suggest that the loopholes mean many pieces of paid-for software are vulnerable to unauthorised copying. Apple chief executive Steve Jobs had hailed the launch as "innovative", but the company has yet to respond to the claims.
While Mac users have been able to purchase and install programs on their computers for many years, the Californian technology giant hopes the new system can emulate the success of its music and mobile download services.
The store has more than 1,000 programs for download, including best sellers such as Angry Birds.
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